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Technical Tips
Using Pantone Colours For Printing
The accuracy of colour is critical in design and we know that what
you see on your monitor rarely matches what appears on a printed
sheet.
In order to provide the most accurate colour possible
we use a standardized colour matching system, such as the PANTONE
MATCHING GUIDE. It is the most widely used and the one that most
printers understand. Aside from being able to have consistency, PANTONE
colours allow you to use colours that cannot be mixed in CMYK.
Pantone offers chip books
that help designers see how colours look on coated and uncoated
stock. PANTONE Colours are distinguished by numbers and a suffix.
While the number indicates the PANTONE Colour itself, and is
standard across all types of stock, the suffix indicates the
media or stock, which affects how the ink is formulated to
achieve the specific colour.
Same Colour, Different Looks
The type of paper used will affect the appearance of colours.
There are two types of paper: coated (C) and uncoated (U). For
example, If you want PANTONE Red 032 on shiny paper, then you
would specify the colour in this manner: PANTONE 032 C, where
the C stands for "coated".
If you were looking for a more matte (or flat) colour, then you
would specify the colour with a U (uncoated) suffix.
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